Eyes Lips Face (ELF) and Its Rivals Head-To-Head Review

Eyes Lips Face (NYSE: ELF) is one of 14 public companies in the “Toilet preparations” industry, but how does it contrast to its competitors? We will compare Eyes Lips Face to related companies based on the strength of its analyst recommendations, profitability, valuation, risk, dividends, institutional ownership and earnings.

Insider and Institutional Ownership

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87.7% of Eyes Lips Face shares are owned by institutional investors. Comparatively, 55.9% of shares of all “Toilet preparations” companies are owned by institutional investors. 16.5% of Eyes Lips Face shares are owned by insiders. Comparatively, 21.1% of shares of all “Toilet preparations” companies are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Analyst Recommendations

This is a breakdown of current ratings for Eyes Lips Face and its competitors, as provided by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Eyes Lips Face 1 4 4 0 2.33
Eyes Lips Face Competitors 112 600 581 18 2.39

Eyes Lips Face currently has a consensus price target of $22.20, indicating a potential upside of 14.02%. As a group, “Toilet preparations” companies have a potential upside of 2.76%. Given Eyes Lips Face’s higher possible upside, analysts plainly believe Eyes Lips Face is more favorable than its competitors.


This table compares Eyes Lips Face and its competitors’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Eyes Lips Face 12.40% 13.88% 5.73%
Eyes Lips Face Competitors 8.42% 202.43% 9.59%

Risk & Volatility

Eyes Lips Face has a beta of 1.1, indicating that its stock price is 10% more volatile than the S&P 500. Comparatively, Eyes Lips Face’s competitors have a beta of 1.37, indicating that their average stock price is 37% more volatile than the S&P 500.

Earnings and Valuation

This table compares Eyes Lips Face and its competitors revenue, earnings per share and valuation.

Gross Revenue Net Income Price/Earnings Ratio
Eyes Lips Face $269.89 million $33.47 million 40.56
Eyes Lips Face Competitors $4.32 billion $282.18 million 30.08

Eyes Lips Face’s competitors have higher revenue and earnings than Eyes Lips Face. Eyes Lips Face is trading at a higher price-to-earnings ratio than its competitors, indicating that it is currently more expensive than other companies in its industry.


Eyes Lips Face competitors beat Eyes Lips Face on 8 of the 13 factors compared.

Eyes Lips Face Company Profile

e.l.f. Beauty, Inc. operates as a beauty company. The company offers cosmetics, including face makeup, eye makeup, lip products, nail products, and cosmetics sets/kits; and skin care products under the e.l.f. brand name. It sells its products through direct-to-consumer channels, which include e-commerce and e.l.f. stores in the United States; and internationally primarily through distributors. The company was formerly known as J.A. Cosmetics Holdings, Inc. and changed its name to e.l.f. Beauty, Inc. in April 2016. e.l.f. Beauty, Inc. was founded in 2004 and is based in Oakland, California.

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