The Rubicon Project (NYSE:RUBI) Downgraded by ValuEngine

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The Rubicon Project (NYSE:RUBI) was downgraded by investment analysts at ValuEngine from a “hold” rating to a “sell” rating in a note issued to investors on Thursday, ValuEngine reports.

A number of other research firms have also commented on RUBI. B. Riley set a $11.00 price target on The Rubicon Project and gave the stock a “buy” rating in a report on Monday. Zacks Investment Research lowered The Rubicon Project from a “buy” rating to a “hold” rating in a report on Wednesday.

The Rubicon Project stock opened at $8.37 on Thursday. The Rubicon Project has a one year low of $3.00 and a one year high of $10.85. The business has a fifty day moving average price of $8.98 and a 200-day moving average price of $7.61. The company has a debt-to-equity ratio of 0.08, a current ratio of 1.22 and a quick ratio of 1.22. The firm has a market capitalization of $448.30 million, a P/E ratio of -9.85 and a beta of 1.72.

The Rubicon Project (NYSE:RUBI) last posted its quarterly earnings results on Wednesday, July 31st. The software maker reported ($0.15) EPS for the quarter, topping the Zacks’ consensus estimate of ($0.21) by $0.06. The Rubicon Project had a negative return on equity of 19.85% and a negative net margin of 26.05%. The firm had revenue of $37.87 million during the quarter, compared to analyst estimates of $35.65 million. Sell-side analysts expect that The Rubicon Project will post -0.54 earnings per share for the current fiscal year.

In related news, Director Frank Addante sold 12,500 shares of the stock in a transaction on Thursday, August 15th. The stock was sold at an average price of $9.40, for a total value of $117,500.00. Following the sale, the director now owns 1,247,319 shares in the company, valued at $11,724,798.60. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available at this link. Also, General Counsel Jonathan Feldman sold 33,485 shares of the stock in a transaction on Thursday, August 1st. The stock was sold at an average price of $10.00, for a total value of $334,850.00. Following the completion of the sale, the general counsel now owns 106,369 shares in the company, valued at approximately $1,063,690. The disclosure for this sale can be found here. Insiders sold 70,985 shares of company stock worth $674,475 in the last quarter. 10.60% of the stock is currently owned by company insiders.

A number of hedge funds and other institutional investors have recently added to or reduced their stakes in RUBI. BlackRock Inc. raised its position in The Rubicon Project by 183.8% during the second quarter. BlackRock Inc. now owns 3,288,527 shares of the software maker’s stock valued at $20,914,000 after purchasing an additional 2,129,580 shares in the last quarter. Cowen Prime Services LLC increased its holdings in shares of The Rubicon Project by 14,734.0% in the second quarter. Cowen Prime Services LLC now owns 741,700 shares of the software maker’s stock worth $4,717,000 after buying an additional 736,700 shares during the period. Calamos Advisors LLC purchased a new position in shares of The Rubicon Project in the second quarter worth about $3,526,000. Russell Investments Group Ltd. increased its holdings in shares of The Rubicon Project by 959.7% in the second quarter. Russell Investments Group Ltd. now owns 548,946 shares of the software maker’s stock worth $3,488,000 after buying an additional 497,146 shares during the period. Finally, Vanguard Group Inc. increased its holdings in shares of The Rubicon Project by 18.5% in the second quarter. Vanguard Group Inc. now owns 2,344,984 shares of the software maker’s stock worth $14,914,000 after buying an additional 365,671 shares during the period. Institutional investors and hedge funds own 65.47% of the company’s stock.

The Rubicon Project Company Profile

The Rubicon Project, Inc, together with its subsidiaries, provides technology solutions to automate the purchase and sale of digital advertising inventory for buyers and sellers in the United States and internationally. It offers applications and services for digital advertising inventory sellers, including Websites, mobile applications, and other digital media properties, to sell their advertising inventory; applications and services for buyers, such as advertisers, agencies, agency trading desks, and demand side platforms, to buy advertising inventory; and a marketplace over which such transactions are executed.

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